How do you promote products without large advertising budgets and over-saturating email inboxes? This is a common problem many marketers face when looking for new and innovative ways to promote products and services.
For brands that are investing in conversational commerce and differentiating the customer experience, they should already be implementing chatbots and automated assistants to create a holistic customer experience across all channels. A brand’s automated assistant provides a new channel for distributing promotions at a time customers want to be hearing from your brand.
For any company looking to take their customer experience to the next level while reducing marketing spend, utilizing automated assistants as another channel for promotions, can help grow sales and revenue.
Below are just a few reasons why you should be utilizing chatbots for promotions:
- More personalized promotions and recommendations based on customer user data
- Humanize your brand and connect with users in a personal way
- Provide a new channel for promoting your brand with an already engaged audience
We just launched our new intelligent promotion botlet, providing our customers a new channel for displaying promotions, all from an automated assistant at the time it is most relevant. For brands that have invested heavily in marketing, this will provide you with a new and personalized channel for promotions.
At Linc, we’re very excited to have launched this option for our clients. This means even more shoppers can interact with your brand on the channel they prefer, and eCommerce marketers can engage an audience at the time and channel customers prefer. Please let us know if you’d like to discuss in detail - and learn why leading brands are implementing this new feature.