The Customer Is The Channel

The customer-centric blog of Linc Global

Why Millennials Are The Conversational Commerce Generation

With over 75M of them in the US alone and representing a combined $200B of annual purchasing power, Millennials are a demographic your brand can’t afford to ignore. They’re the generation that spends more money online than any other age group, so if you aren’t actively marketing to them today, it’s likely you will be tomorrow.

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